Creating Awareness to Attract and Retain Funders

Sustaining the Work for Long-Term Impact and Success

Funders support what they can see and understand. PMHCAs can strengthen visibility by sharing measurable outcomes and stories that illustrate real-world impact. Consistent communication builds credibility and keeps funders engaged for the long term.

Ways to Increase Awareness

  • Share data, stories, and outcomes widely
    • Highlight measurable impact with media, including local reporters, blogs, journals, and more.
    • Tip: Do your due diligence and ensure you follow company policies and procedures.

  • Use clear, jargon-free messaging
    • Create short, accessible talking points or elevator pitches that help internal leaders, partners, and funders quickly grasp the purpose, reach, and results.

  • Be media-ready
    • Have your contact info, success snapshots, and up-to-date visuals if requested.



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